GeoCode International GmbH

Developing the strategy for upscaling

Developing the strategy for upscaling
  • Identifying proper distribution channels, including screening of potential distribution partners.

  • Identifying other important stakeholders (strategic partners such as governmental entities and authorities, multipliers, suppliers of inputs, financial institutions, etc.) and developing strategies to engage them.

  • Engaging the key stakeholders.

  • Assessing marketing channels to promote the green solution, e.g. platforms provided by multipliers such as industry associations, local/regional trade fairs and conferences, training for certain stakeholders, etc.

  • Designing and organisation of training on products/solutions for various stakeholders along the distribution chain.

  • Developing a business plan.

  • Raising funds, such as impact and venture capital funds (for early and mid-growth stage).